CLEAN EMAIL LIST AWEBER FREE
Many of the scraped or purchased lists contain fake or disposable email addresses that people use simply to sign up and receive some free content or participate in a giveaway. Thus, the chances for your emails to reach the recipients are higher. If you send to a list of people who subscribed to receiving your email, the chances for the email addresses to be valid are higher. Organic List Gives You Better Deliverability. There are at least five reasons for this: 1. So, if you want to send effective email marketing campaigns, then be patient and grow your list organically. Sending to borrowed, scraped, or purchased lists can do more harm to you than you think. Working for more than 15 years in the email marketing industry, one of the most important lessons we have learned is that an organically grow email list is the key prerequisite for high deliverability. Your sender reputation is determined by the quality of your email lists, complaints, bounces, spam trap hits, subscriber engagement (opens, clicks, spam markings, deletions), and email/domain reputation.īelow, we’ll talk about one aspect of email marketing that is often underestimated by marketers, but that directly impacts whether or not your email is delivered to the Inbox.
There are tools like this free email spam checker that you can use to test your reputation, authentication, spam score and deliverability prior sending a real email campaign. If you have a good reputation, in most cases your reputation will beat any content issues. Nowadays, mailbox providers and spam filtering systems evaluate your sending reputation and recipient engagement when making Inbox and spam folder placement decisions. Managing email deliverability is a science because, in the modern email marketing, content does not matter as much as it was before. Why does this number matter so much? If you send one million emails, for every 1% you improve your Inbox Placement rate, you get 10,000 more emails to your recipients’ Inboxes, and that makes a lot more opportunities for your email to be opened, read and acted on. The average of Inbox Placement performance for the last 30 days is 76%, calculated based on the email activity of all our customers. Very few email marketers achieved the Inbox Placement rates of at least 90%. GlocApps tracks and reports on deliverability with its Inbox and spam rate metric. You only waste your time and money that you spent for preparing and sending an email campaign if your email doesn’t reach your subscriber’s Inbox. 5 Reasons You Need to Grow Your Email List Organicallyĭeliverability is the cherished dream of email marketers.
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